How do I track clicks on an embedded YouTube video?

How to track your embedded YouTube videos with Google Tag Manager

1. Enable the built-in video variable inside Google Tag Manager.
2. Next you’ll need to create a custom variable by clicking ‘New’ and selecting ‘Custom JavaScript’.
3. Navigate to ‘Tags’ and click ‘New’ to create a new tag.

Does Google Analytics track page views?

Google Analytics tracking lets you see pageviews on your form using your Google Analytics account. It’s super useful when you want in-depth knowledge about how many people are viewing your form and who they are. You need a Google Analytics account to use this feature.

Which kinds of hits does Google Analytics track?

Google Analytics is the number one tool that shows different metrics that every successful website should track. The data is made of each user’s interaction, known as a hit. It tracks pageview hit, screen view hit, event hit, social interaction hit, e-commerce hit, user timing hit, and exception hit.

How do I fix the bounce rate in Google Analytics?

Check whether the same page is tracked twice. Check if events like impressions are sent as a non-interaction hit, if not it will lead to a low bounce rate. Remove duplicate tracking code, configure events properly based on the interactions.

How can I track who watches my video?

Google Analytics On the videos page, click ‘Analytics. ‘ From there, check out ‘Audience retention,’ which will show you how long people are watching your video for, and where they’re dropping off. In ‘Performance,’ you’ll see a summary of what actions viewers are taking after they watch your video.

How can I tell where my video is embedded?

To see YouTube analytics on embedded videos, click the Reach Viewers tab at the top of YouTube Studio. From here, scroll down and expand the Traffic source: External box. You’ll then see a graph, with a list of video sources below it. Each entry on that list is a website where someone has watched your videos.

Can Google Analytics identify individual users?

Tracking individual users in Google Analytics allows you to get a singular view of your customer journeys. If your application or website has a login authentication system, then it is possible to track users in Google Analytics with it’s User ID tracking feature. …

What are interactions in Google Analytics?

An interaction that results in data being sent to Analytics. Common hit types include page tracking hits, event tracking hits, and ecommerce hits. Each time the tracking code is triggered by a user’s behavior (for example, user loads a page on a website or a screen in a mobile app), Analytics records that activity.

What causes a low bounce rate?

Low Bounce Rate Summary All three causes for a low bounce rate are closely related. It all comes down to the number of hits or interactions being sent to Google Analytics upon loading a page in a browser. Remember that a bounce occurs whenever a session has only one interaction of the pageview type – and nothing else.

Why is my bounce rate dropping?

Firing an interaction event on page load is another factor which causes a sudden drop in bounce rate. A pageview is itself an event and when an interaction event occurs at the same time, the bounce rate will drop. Firing a second event on pageview will alter the default way a bounce rate is calculated.

What are Google Analytics events and how do they work?

Events in Google Analytics include four main components and are part of the event tracking code. GA uses the event tracking code to track user interactions and sort them into reports. Here’s what each component means for your events: 1. Event category (required)

What is destdestination url in Google Analytics?

Destination URL: This dimension is limited to Google Ads-reporting sections of Analytics. It represents the destination URL in your ad that was recorded at the time of the Google Ads click. Landing Page: This is the first recorded pageview in an Analytics session.

Why does manual tagging only generate one session in analytics?

Manual tagging does not generate a unique campaign URL (click id) for each click. Therefore, it’s possible to have situations where a user clicks a creative several times in the same 30 mins window but only registers one session in Analytics. Learn more about how sessions are calculated (See the Google Ads Auto-tagging sub-heading).

Why are my Google Ads ads not showing up in analytics?

An expected reason for this is that the Google Ads account from which the click originated is sending users to a web property that is tracked by an Analytics view that has not yet been linked with the Google Ads account from which the click came.