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How do you find the audience size of podcasts?
Rather than asking about the audience size, you should be asking about a podcast’s target audience. This is information that is generally readily available on the show’s website or even their show description. You can even figure this out by listening to a few episodes of the show as well.
What is the average audience size for a podcast?
How Many Listeners Does The Average Podcast Get? The average podcast gets around 27 listens per episode. The top 1\% of podcasts have almost 3,200 per episode – and then there’s The Joe Rogan Experience, which has audiences upwards of 7 million for some episodes!
Can you see how many plays a podcast gets?
At both the podcast and episode levels, you’ll be able to see the number of starts—that’s how many people actually press play—as well as the total number of streams. A stream is calculated after a full 60 seconds have been played.
How are podcast stats calculated?
Here are some of the engagement metrics we can look for:
- Total Downloads Over Time.
- Monthly/Daily Downloads.
- Downloads by Episode.
- Unique User Downloads/Subscribers.
- Embedded player views.
- Podcast Website Traffic.
- iTunes reviews.
- Calculated iTunes Subscribers.
Who is the target audience for podcasts?
Podcast listeners tend to be younger, early adopters of technology who can be difficult to reach using traditional advertising channels. According to the same report, half of all podcast listeners are aged 12 to 34, with listeners 35+ making up the other half.
Who has the largest podcast audience?
According to eMarketer’s recent data, Spotify and Apple Podcasts have been neck and neck in terms of U.S. podcast listeners. Its analysts said last month Spotify would reach 28.2 million monthly U.S. podcast listeners by year-end, topping Apple Podcast’s 28.0 million by a thin margin.
What are the best podcasts 2021?
The Best Podcasts of 2021
- How Did This Get Made? Courtesy.
- Dead Eyes. Courtesy.
- Popcast. Courtesy.
- The Golfer’s Journal Podcast. Courtesy.
- Welcome to Your Fantasy. Courtesy.
- Let’s Talk About Myths, Baby. Courtesy.
- On the Media. Courtesy.
- My Brother, My Brother, and Me. Courtesy.
What are the most significant statistics about podcasting?
We found the 10 most significant statistics about podcasting, its growth in recent years, demographics, and more that advertisers need to know. Apple Podcasts hit 50 billion all-time downloads in 2018. The average listener spends 5+ hours weekly listening to podcasts.
How do we measure podcast performance?
Because podcasts are downloaded to user devices for online listening or future consumption, it is impossible to measure how they and the ads they contain are consumed. For this reason, there has been a conspicuous lack of consistency in how podcast performance is measured.
Do podcasts have consumption metrics?
With 79\% of listeners listening to podcasts immediately, providers can be sure that podcasts have consumption metrics. Among listeners who download podcasts, 55\% of them will listen to the podcast within 24 hours of downloading it. Attention is also high within podcasts, with 65\% of listeners recalling an ad after listening to a show a day earlier.
How do you define your audience for your podcast?
If you have followers on social media, you have a quick way to start defining your audience. I’m a big fan of a podcast survey. Podcast surveys are a great way to get specific, clear information about your audience. Almost every big-name podcast collects annual surveys of their audience, and you should, too.