How do you keep track of email campaigns?

How do you keep track of email campaigns?

4 Tools to Help You Track Your Email Marketing Metrics

  1. Bloom. Before you can actually track your email marketing metrics, you need to build an email list.
  2. MailChimp.
  3. Benchmark Email.
  4. Google Analytics.
  5. Open Rate.
  6. Click-Through Rate.
  7. Clicks per Link.
  8. Conversion Rate.

Can you track clicked links in an email?

Click tracking allows you to see if contacts have clicked links in your campaign. If you have click tracking enabled, your campaign report will show which contacts clicked your links and how many times each link was clicked. Like open tracking, it can help measure subscriber engagement.

How do I track email clicks in Google Analytics?

Track clicked links with Google Analytics

  1. Click your profile image at the top right, then select Account settings.
  2. Click Analytics tracking settings.
  3. Select Enable Google Analytics integration then enter the domains you want to track:
  4. Click Save analytics settings.
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How do I track clicks in outlook?

Link Tracking for Outlook

  1. Open your email composer and type out your email like you normally would.
  2. Place your cursor in the point in the email where you’d like to insert a tracked link.
  3. Click the “Tracked Link” icon in your Outlook ribbon.

How do you track an engagement email?

Email engagement can also be measured by the number of times users click on a link in your email. Like the open rates, your analytics tool will track the number of total clicks and unique clicks. Unique clicks do not count repeated clicks from the same user.

What metrics should I track for email marketing?

Email Marketing Metrics Every Marketer Needs to Know

  • Open rate. Open rate has long been one of the simplest, and most universally used metrics by email marketers.
  • Click-through rate (CTR)
  • Conversion rate.
  • Bounce rate.
  • Number of unsubscribes.
  • List growth rate.
  • Spam complaints.
  • Forwarding rate/email sharing.

Can websites track clicks?

When someone clicks on your website, whether it’s a link or form field or something else, it sends out a signal. A website click tracking tool can receive that signal and generate user behavior reports based on that information. It’s kind of like GPS navigation.

How can I tell who clicks on a link?

Tracking link clicks on websites For websites, you can use Google Analytics. To do this, enable the analytics tools provided by Google and use their measurements to check all your clicked links arriving at the website. If you use marketing channels to mostly drive traffic to your website, this is a good place to start.

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How do I track a click on a website?

Below are the steps for finding out how many people clicked your tracking links.

  1. Log into your Google Analytics account.
  2. Click on the appropriate website profile.
  3. Click “All Web Site Data.” You will be taken to your analytics dashboard showing you an overview of your website activity.

Can outlook track link clicks?

After the recipient clicks your link, all his or her browsing on your site will be tracked; even if they’ve never previously been to the site.

Can Outlook emails be tracked?

Outlook email tracking is ridiculously simple to use. When you’re sending an email from your Outlook inbox, navigate to the ContactMonkey sidebar. In order to track your emails, you first have to choose how you want to track them.

Can I track email click links in emails?

Tracking email click links is a surefire way to better understand your email marketing campaign’s effectiveness. Given the abundance of resources online, you’ll be able to get going with tracking links in emails in no time, and with help from the Terminus app, you can easily add consistent UTM parameters to all your email links.

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How do I set up tracking for email campaigns?

Lets take a look at how to set up tracking for email campaigns. First things first. To set up Google Analytics tracking, you will need to have your website linked to Google Analytics. You can connect your site to Google Analytics pretty easily using these instructions. Next, you want to create your trackable URL.

What is the best free tool for tracking email campaigns?

Google Analytics is a great tool for tracking email campaigns for free. Anyone can use Google Analytics to track email campaigns. Normally, with Google Analytics in place, when a visitor lands on your site, you can track where they came from (the source).

Where can I Find my tracked email reports in Google Analytics?

You can find your tracked email reports in the “Reporting” tab of your Google Analytics account. In the sidebar, click Acquisition > Campaigns > All Campaigns. Here, you’ll be able to track sales, conversions, and A/B campaigns. You’ll also find insights into user behavior, such as bounce rates and average session durations.