Table of Contents
- 1 How do you make a growth loop?
- 2 How does a viral loop work?
- 3 What is the essential currency of a viral loop?
- 4 What is acquisition loop?
- 5 How do you make a viral effect?
- 6 How do I make a link go viral?
- 7 What is the purpose of viral marketing?
- 8 What are product loops?
- 9 What are viral loops?
- 10 How do you make a growth loop work?
- 11 What is a SaaS growth loop?
How do you make a growth loop?
The essential guide to crafting a successful Growth Loop
- Quick Background Check.
- 1) First step: Understand what content is valuable for your users / for people who don’t have your app.
- 2) Create an incentive or an unconscious trigger to get users to share your content.
- 3) Track how users are interacting with your content.
Essentially, viral loops get your users to advertise your app for you. They discover and install your app, fall in love with it, and share it with others. It works as a loop because each new user ideally follows the process to invite a new set of users, and on and on.
What is growth loops?
A growth loop describes a product engagement pattern that engenders the discovery of the product by new users. A growth loop proclaims a causal relationship between some interconnected system of product features and the growth of the product, within the specific scope of user-product interaction.
The basic viral loop uses a simple premise to drive viral growth: to entice your existing users to share your product with their friends, offer them an incentive that allows them to get more of it. Dropbox is a classic example of a basic viral loop.
What is acquisition loop?
An acquisition loop is a system where new users’ actions bring in more new users. Either because they are somehow encouraged to do so, or the revenue a new user has generated can be directly reinvested into new acquisition campaigns. A business can have several types of acquisition loops.
What is a growth funnel?
A marketing funnel (we will call them Growth Funnels) is basically the set of stages that a potential customer goes through when making a purchase. These stages start with awareness and end with conversion, including either the purchase of your product/solution; or post-purchase activities.
The Viral Effect: 10 ways to make your product go viral
- Keep it simple.
- Create an unforgettable customer experience.
- Ask for a referral at the right time.
- Create different kinds of recommendations.
- Offer a benefit in exchange for a referral.
- Personally reach out to your most influential customers.
Viral Marketing
- Facebook Ad. Launch your ad Campaign on Facebook.
- Twitter Ad. Launch your video ad Campaign on Twitter.
- Article Directories Submission. Get your Link submitted to hundreds of Article Directories.
- Social Networking Submission.
- Blog Network Submission.
What is a viral growth loop?
A viral loop is a mechanism that drives continuous referrals for continuous growth. It’s how you drive your existing customers to refer others to your brand, and in turn, get those new customers to tell even more people about you. This creates a lasting loop which can potentially lead to exponential viral growth.
The goal of viral marketing is to inspire individuals to share a marketing message to friends, family, and other individuals to create exponential growth in the number of its recipients.
What are product loops?
Loops combine how your product, channel, and monetization model work together in a single system rather than treating them as silos. As a result, they end up being more specific to your product and company making them harder for others to replicate.
How do you grow a funnel?
Let’s take a closer look at each of the sales funnel stages and the marketing techniques you can use to increase conversions in each stage.
- Increase Conversions in the Awareness Stage. Your goal: Keep them coming back.
- Blogging.
- Social Networking and Publishing.
- Pay Per Click Campaigns.
- Traditional Public Relations.
Essentially, viral loops get your users to advertise your app for you. They discover and install your app, fall in love with it, and share it with others. It works as a loop because each new user ideally follows the process to invite a new set of users, and on and on.
How do you make a growth loop work?
To make a growth loop work, every part of the growth model — product, channel, pricing model, market, and the message, all have to fit-in and work together. A competitor can copy the share button, the UI, and even the onboarding flow. But it is almost impossible, even for the closest competitor to copy all of the moving parts of a growth machine.
How does GoViral work as a loop?
It works as a loop because each new user ideally follows the process to invite a new set of users, and on and on. If one current user invites two new users, who themselves go on to invite two new users each, you end up with a recipe for truly viral growth. There’s no 100\% guaranteed viral growth formula.
What is a SaaS growth loop?
For example, if the number of active users indicates growth of your SaaS business, then the growth loop will take active users as input, process them through a system, add new actives users, and then take these new users as input for the next growth cycle.