What books should I read for digital marketing?

12 Must-Read Digital Marketing Books

• Influence: The Psychology of Persuasion by Robert Cialdini.
• Scientific Advertising by Claude Hopkins.
• Expert Secrets by Russell Brunson.
• Hooked: How to Build Habit-Forming Products by Nir Eyal.
• Jab, Jab, Right Hook by Gary Vaynerchuk.
• Content Machine by Dan Norris.

How do you write a digital marketing case study?

How to Create a Case Study Marketing Strategy That Converts

1. Choose a success story that is closely related to your potential customer.
2. Identify the key points of the case study and use storytelling.
3. Highlight the great results.
4. Explore different types of design.
5. Ask for feedback!

Which branch of digital marketing is best?

Here is a list of the nine most in demand digital marketing skills.

1. SEO specialist. It should come as little surprise that SEO is the skill at the top of this list.
2. PPC executive/specialist.
3. Social media expert.
4. Email marketing.
5. Mobile marketing.
6. Analytics.
7. Content management/marketing.
8. Marketing automation.

How do I become a digital marketing book?

Top Digital Marketing books that are a must-have for any marketing professional

1. 2: Digital Marketing: Strategy, Implementation & Practice – Dave Chaffey & Fiona Ellis.
2. 3: Youtility – Jay Baer.
3. 4: The Social Media Bible: Tactics, Tools, & Strategies for Business Success – Lon Safko.
4. 5: Epic Content Marketing – Joe Pulizzi.

How long should a marketing case study be?

Fortunately, research gives us some guidelines for case study length. According to a DocSend report of 34 million content interactions, for example, case studies should be two to five pages in length. They advise: “Try to get [your text] into a piece of sales content just 2-5 pages in length, total.

What are the top 5 digital marketing case studies?

1. Intuit Digital Marketing Case Studies 2. DisabledGo Digital Marketing Case Studies 3. Harris Teeter Digital Marketing Case Studies 4. Health Republic Insurance Digital Marketing Case Studies 5. Tata Sky Transfer Digital Marketing Case Studies

What are the best books every digital marketer must read?

Digital Marketing For Dummies one of the best books that every digital marketer must-read. It teaches how to implement and execute various Digital Marketing Strategies and tactics with perfection. How to use the strategies to expand the reach of your online campaigns & increase customer engagement on various platforms.

What are the best books for online marketing?

Digital Marketing For Dummies (One of the best books for online marketing you will find) deals with the perfect implementation and execution of various Digital Marketing Strategies and tactics to expand the reach of your brand, increase targeted audience engagement, acquire and monetize more customers.

Who is the author of the art of digital marketing?

About the Author: A little introduction of the author in case if you don’t know him already. Ian Dodson is the co-founder & course director for the Digital Marketing Institute. The Art of Digital Marketing book is your ultimate guide to reaching, engaging, and serving the right consumer online.