What is the average reach per organic post on Facebook?

around 5.20\%
The average reach of an organic post on a Facebook Page hovers around 5.20\%. That means roughly one in every 19 fans sees the page’s non-promoted content. The easiest way to boost distribution and direct sales is to boost your ad budget.

What is the percentage of organic reach on Facebook?

5.2\%
9. The average organic reach for a Facebook post is 5.2\% of the Page’s total likes. The key phrase here is “average,” because brands with consistently lower-engaging content and less on-platform activity will see reach rates even lower.

Why is my Facebook Business Post not reaching anyone?

In most cases, if your Facebook ads have low reach, it’s most likely because of one (or a combination) of these five reasons: Your ad set budget is too low. Your audience is too small. You missed the mark for your target audience.

What is a good post reach on Facebook?

2. A post’s average organic reach is only around 6.4\% of the Page’s total likes. There was a marketing-world rumor that this reach only extended to an average of 2\% of the page’s total likes, but in actuality it’s more like 6.4\%.

How is organic reach measured?

The quickest and easiest way to measure your Organic Reach is by looking at your posts on your Facebook Page. The post above had an “Organic” reach of 3,918 people. Again, this is the total number of people — fans & non-fans — who saw the post.

What is the average organic reach of a Facebook page?

A study from Edgerank Checker found that between February 2012 and March 2014, organic reach for the average Facebook Page dropped from 16\% to 6.5\%. Research from Social@Ogilvy, meanwhile, suggests that for Pages with more than 500,000 Likes, organic reach could be as low as 2\%.

Why are my Facebook organic posts losing followers?

Fewer people seeing your Page’s organic posts on Facebook means fewer clicks, comments, and shares. And having fewer of those interactions means fewer conversions, leads, and customers. But this is only the case if your content doesn’t attract comments and shares to begin with.

Why is my organic traffic on my Facebook page so low?

Fewer people seeing your Page’s organic posts on Facebook means fewer clicks, comments, and shares. And having fewer of those interactions means fewer conversions, leads, and customers. But this is only the case if your content doesn’t attract comments and shares to begin with. So,…

Does the Facebook algorithm prioritize organic content over brands?

Since Mark Zuckerberg’s 2018 announcement that the Facebook algorithm will prioritize “meaningful interactions” from friends and family over content from brands, it has become trickier than ever to ensure your organic content gets the screen time it deserves. But, Facebook is still the largest social media network in the world.