Why is there a market for non-alcoholic beer?

The surge in the Non-Alcoholic Beer Market can be attributed to the increasing awareness regarding the negative health impacts of high levels of alcohol consumption, a factor that is one amongst the major ones responsible for an increased penetration of the Non-Alcoholic Beer Market.

Is there a market for non alcoholic drinks?

Revenue in the Non-Alcoholic Drinks market amounts to US$414,838m in 2021. The market is expected to grow annually by 5.33\% (CAGR 2021-2026). In global comparison, most revenue is generated in the United States (US$414,838m in 2021).

Can you be any age to buy non-alcoholic beer?

In the United States, beverages containing less than 0.5\% alcohol by volume (ABV) were legally called non-alcoholic, according to the now-defunct Volstead Act. Because of its very low alcohol content, non-alcoholic beer may be legally sold to people under age 21 in many American states.

What is the target market for beer?

Young Men Drink the Most Looking at the numbers, men tend to drink more alcohol than women, and whites more than nonwhites. Men age 18 to 49 drink the most, according to the Gallup poll, which explains why so much alcohol marketing seems to target them. Women are also a targeted demographic for alcohol use.

Is non-alcoholic beer becoming more popular?

Non-alcoholic (NA)’s share of the total American beer market is still tiny – less than 0.5\% of overall sales in liquor and grocery stores – but it’s increasingly seen as the next trend in craft beer. In early 2020, NA beer sales jumped by nearly 40\% over the previous year, according to Nielsen.

How much is the non-alcoholic beverage industry worth?

In May, marketing research company Fior Markets estimated that the global non-alcoholic beverages market is expected to grow from $923 million in 2020 to more than $1.7 trillion by 2028, growing at a compound annual growth rate of 8.19\%.

Are non-alcoholic drinks profitable?

Revenue of the non-alcoholic drinks market worldwide by country 2020. This statistic depicts the revenue of the non-alcoholic drinks market in 2020, by country. In that year, the non-alcoholic drinks market revenue in the U.S. amounted to approximately 358 billion U.S. dollars.

Why is non-alcoholic beer age restricted?

This is because the Licensing Act 2003 states that alcohol means beer, wine, cider, spirits and other liquors over 0.5\% ABV. Therefore, any drink below 0.5\% ABV is not classed as alcohol so relevant ‘underage laws’ do not apply.

Who are your beer customers and what do they want?

The beer should be fresh and cold. A brand should be consistent in taste and quality. A restaurant should offer a good selection of core brands, as well as local and regional brews. The server should be well-trained and have good knowledge of the product and how to serve it.

Is Budweiser zero selling well?

While Budweiser Zero hasn’t been on the market long, according to our data, on average, where Bud Zero is sold, we have been selling 0.93 case equivalents a week year to date.

What will be the non-alcoholic beer market size in 2020?

Industry Trends Non-Alcoholic Beer Market size exceeded USD 9.5 billion in 2019 and is estimated to register over 7.5\% CAGR between 2020 and 2026. Increasing population of non-drinkers and growing adoption of health lifestyles should drive the growth of non-alcoholic beer industry. Get more details on this report – Request Free Sample PDF

Which companies are leading the non-alcoholic beer market?

Major manufacturers including Heineken, Ab InBev, and Carlsberg have introduced alcohol-free products in different regional segments for capturing an extensive market share. Increasing awareness against the negative health effects of alcohol consumption is among the major factors boosting non-alcoholic beer market penetration.

Why is the demand for non-alcoholic beer on the rise?

The rising adoption of a healthier lifestyle along with growing awareness of the benefits of alcohol-free beverages is augmenting the product demand in India, Japan, and China. Non-alcoholic beer is a preferred beverage owing to the absence of alcohol by volume (ABV) in the product.

What is the forecast period of non-alcoholic malt beer market research?

Non-alcoholic malt beer market is likely to surpass USD 22 billion by 2026 on account of significant expansion of the food & beverage industry in developing regions such as Brazil, China and Vietnam. These countries are witnessing rapid urbanization and the adoption of hectic lifestyles which has driven the consumption of convenience food.